Evoking Emotion Through Writing
One of the many complaints I got from beta readers was that my writing failed to touch them. It is a serious issue. Readers will get bored of a book that they can't connect with. Jenna explained it in an easy-to-understand way, and I hope this helps other writers as much as it helped me.
ALSO check out the prologue and first two chapters to Jenna's new book, The Savior's Champion, on her blog here : http://jennamoreci.tumblr.com/